Active Ageing and Digital Transition: Perspectives of Engagement in Silver Economy

Translating the ‘green and digital transition’, which is a key element of the EU’s strategic objectives, into practice cannot fail to consider and adapt to the complex set of impacts of demographic change. Building the conditions for ‘longevity society’ also implies a paradigm shift towards active ageing, which is closely linked to the digital switchover and the development of the ‘silver economy’. Based on international and national statistical data, research and expert evidence, the paper argues that the successful coordination of these three pillars requires an integrated approach to public policy and the tailor-made introduction of diverse forms of competence development.