A Study on the Influence of Behavioral Factors on Women Investors' Decision-Making Regarding the Commodity Market

An exhaustive literature search confirms that psychological and sociological variables affect women investors' choices. This study groups behavior into allusion, regret, reluctance, belief, self-reliance, risk aversion, rational choice, and constructive. Technical analysis, fundamental analysis, and market psychology are the three components of decision-making. They randomly selected 151 women investors in the commodities market to participate in the research. The findings strongly connect technical analysis, belief, and rational choice. Self-reliance and the psychology of the market are closely related. The study shows that women investors are risk-averse and prefer to look at historical data. As a result of their extensive background and training in investment activities, they can monitor the fluctuating commodity market prices and make informed decisions.