LITERATURE REVIEW ON THE DEVELOPMENT AND IMPACT OF GREENWASHING

The main purpose of this scientific work is to investigate the definition of Greenwashing, its aspects and its impact on consumers and businesses. To achieve this, over 30 scientific sources were reviewed and an opinion was formed on the given problem. The evolution of the term Greenwashing from its appearance in the 1980s to the present day was considered. The different types of Greenwashing practices used by companies were analyzed and conclusions about the future of the effect were made.

Authors

Publication Details

Journal
Global and Regional Dimensions of International Economic Relations
Published
2024-11-08
DOI
https://doi.org/10.58861/tae.grdier.2024.15
Primary Topic
Sustainable Urban and Rural Development
Type
article
Field-Weighted Citation Impact
0.00
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article

LITERATURE REVIEW ON THE DEVELOPMENT AND IMPACT OF GREENWASHING

Gergana Tsvetkova, Petra Zhecheva
Global and Regional Dimensions of International Economic Relations
Sustainable Urban and Rural Development
article

LITERATURE REVIEW ON THE DEVELOPMENT AND IMPACT OF GREENWASHING

Gergana Tsvetkova, Petra Zhecheva
article en

Abstract

The main purpose of this scientific work is to investigate the definition of Greenwashing, its aspects and its impact on consumers and businesses. To achieve this, over 30 scientific sources were reviewed and an opinion was formed on the given problem. The evolution of the term Greenwashing from its appearance in the 1980s to the present day was considered. The different types of Greenwashing practices used by companies were analyzed and conclusions about the future of the effect were made.

Global and Regional Dimensions of International Economic Relations(1)
Industry, innovation and infrastructure
Openalex Percentile: Top 60%
Sustainable Urban and Rural Development
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LITERATURE REVIEW ON THE DEVELOPMENT AND IMPACT OF GREENWASHING — Gergana Tsvetkova, Petra Zhecheva · Global and Regional Dimensions of International Economic Relations (2024) | TGRS Research Map | TGRS