Designing a LINE OA HR bot to support human resources management between company employees and outsourced staff

This study presents a method for Thai international airline contractual workers in the vicinity of the Ubon Ratchathani Airport to get to classes punctually. To effectively train outsourced employees, this research intended to design a LINE Official Account (LINE OA) HR bot as a tool to support human resources management between company employees and outsourced staff. Initially, this study was qualitative, using case studies executed to reveal the problem of missing training courses and what can be accomplished in a practical setting. A cohort of 7 persons was chosen, comprised of key informants including both regular employees and outsourced workers. An individual in-depth interview form was used as a research method, and the case study was created using descriptive analysis of the results. Therefore, a LINE OA HR bot was developed and tested on users for each interviewee position to determine whether or not it could be used to resolve problems at the next step. The results of the research are that the LINE OA HR bot replied swiftly and with accurate, complete, accessible, and comprehensible information. Additionally, it offered a shortcut menu that aided the outsourced staff with other inquiries and an option to seek a personal meeting with the administrator, which improved the effectiveness of cooperation between the companies.

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Publication Details

Journal
Humanities, Arts and Social Sciences Studies
Published
2024-12-16
DOI
https://doi.org/10.69598/hasss.24.3.269196
Primary Topic
AI in Service Interactions
Type
article
Field-Weighted Citation Impact
0.00
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article

Designing a LINE OA HR bot to support human resources management between company employees and outsourced staff

Yuvadee Jitgosol, Boonraksa Udomdej
Humanities, Arts and Social Sciences Studies
AI in Service Interactions
article

Designing a LINE OA HR bot to support human resources management between company employees and outsourced staff

Yuvadee Jitgosol, Boonraksa Udomdej
article en

Abstract

This study presents a method for Thai international airline contractual workers in the vicinity of the Ubon Ratchathani Airport to get to classes punctually. To effectively train outsourced employees, this research intended to design a LINE Official Account (LINE OA) HR bot as a tool to support human resources management between company employees and outsourced staff. Initially, this study was qualitative, using case studies executed to reveal the problem of missing training courses and what can be accomplished in a practical setting. A cohort of 7 persons was chosen, comprised of key informants including both regular employees and outsourced workers. An individual in-depth interview form was used as a research method, and the case study was created using descriptive analysis of the results. Therefore, a LINE OA HR bot was developed and tested on users for each interviewee position to determine whether or not it could be used to resolve problems at the next step. The results of the research are that the LINE OA HR bot replied swiftly and with accurate, complete, accessible, and comprehensible information. Additionally, it offered a shortcut menu that aided the outsourced staff with other inquiries and an option to seek a personal meeting with the administrator, which improved the effectiveness of cooperation between the companies.

Humanities, Arts and Social Sciences Studies
Ubon Ratchathani University (TH)
Partnerships for the goals
Openalex Percentile: Top 79%
AI in Service Interactions
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