Assessing the Impact of Herzberg’s Two-Factor Motivation Theory on Job Satisfaction: A Study of Employees in the Punjab Healthcare Commission

Herzberg’s Two-Factor Motivation Theory provides a critical framework for understanding job satisfaction by distinguishing between intrinsic motivators and extrinsic hygiene factors. The research emphasizes a direct proportional relationship between Herzberg’s Two-Factor Theory and job satisfaction, where an increase in intrinsic motivators positively correlates with heightened job satisfaction. Purpose: The purpose of this study is to address the research gap in the healthcare sector by evaluating employee satisfaction through Herzberg’s Two-Factor Theory, providing actionable insights for optimizing workplace motivation within the Punjab Healthcare Commission. Design/Methodology/Approach: This study explores the application of Herzberg's theory in the context of the Punjab Healthcare Commission (PHC), employing a quantitative research approach. A stratified sample of 150 employees, categorized across four grading levels, was analyzed using SPSS software. Findings: Findings highlight that intrinsic factor such as the nature of work, career advancement, and responsibility coupled with recognition significantly enhance job satisfaction. While extrinsic factors like salary and status also contribute to job satisfaction, their impact was comparatively less pronounced. Additionally, supervision and work environment were found to have notable effects, demonstrating the complementary role of hygiene factors alongside motivators