INNOVATIVE LEARNING STRATEGIES FOR SOCIAL STUDIES IN THE ERA OF ARTIFICIAL INTELLIGENCE.

His study aims to identify and analyze innovative strategies in social studies (IPS) education that are relevant to the era of artificial intelligence (AI). The research method used is qualitative research with a literature review approach, where data is obtained from various sources such as scientific journals, books, and articles related to Social Studies education and AI. The research results indicate that the application of AI technology in Social Studies education can enhance teaching effectiveness and student engagement through personalized learning, data analysis, and interactive simulations. In conclusion, the use of AI in Social Studies education enables the creation of a more adaptive and dynamic learning environment with the potential to optimize student learning outcomes. The innovative strategies identified include the use of AI platforms for automated assessment, the development of adaptive learning materials, and the integration of AI technology into the Social Studies curriculum. Keywords: Learning Strategies, Innovation, Social Studies, Artificial Intelligence