The Enhancement of Trending Analysis for YouTube Social Media Platform

Developments in technology have led to a rise in YouTube users, but choosing the right career can be challenging due to the numerous categories and channels available. YouTube trend analysis can help users make informed decisions about their professional lives, especially those seeking to use YouTube as a source of income. A hybrid system combining trending and sentiment analysis using the linear regression method of prediction for trending and the multinomial Naive Bayes classification model for sentiment analysis is proposed for the country United States (US), 2023. This system provides recommendations for YouTube career choices and identifies the most trending categories and channels, providing valuable insights for those struggling to make a living on the platform.

Authors

Publication Details

Journal
WSEAS TRANSACTIONS ON BUSINESS AND ECONOMICS
Published
2024-12-13
DOI
https://doi.org/10.37394/23207.2024.21.204
Primary Topic
Digital Marketing and Social Media
Type
article
Field-Weighted Citation Impact
0.00
Controls
|||
ALL TIME
JAN
FEB
MAR
APR
MAY
JUN
JUL
AUG
SEP
OCT
article

The Enhancement of Trending Analysis for YouTube Social Media Platform

Khin Than Nyunt
WSEAS TRANSACTIONS ON BUSINESS AND ECONOMICS
Digital Marketing and Social Media
article

The Enhancement of Trending Analysis for YouTube Social Media Platform

Khin Than Nyunt
article en

Abstract

Developments in technology have led to a rise in YouTube users, but choosing the right career can be challenging due to the numerous categories and channels available. YouTube trend analysis can help users make informed decisions about their professional lives, especially those seeking to use YouTube as a source of income. A hybrid system combining trending and sentiment analysis using the linear regression method of prediction for trending and the multinomial Naive Bayes classification model for sentiment analysis is proposed for the country United States (US), 2023. This system provides recommendations for YouTube career choices and identifies the most trending categories and channels, providing valuable insights for those struggling to make a living on the platform.

WSEAS TRANSACTIONS ON BUSINESS AND ECONOMICSVol. 21
No poverty
Openalex Percentile: Top 63%
Digital Marketing and Social Media
AI Navigator

Ask Laika to Summarize, Analyze, and Connect papers live on the map.

Summarize Papers & Methodologies

Extract key findings, datasets, and comparative methods across publications.

Benchmark Rankings & Visual Analytics

Rank top research institutions, authors, funders, topics, and journals by Field-Weighted Citation Impact (FWCI) and paper volume with instant charts.

Connect Distant Disciplines

Bridge topological clusters on the map to find hidden collaborative intersections.