Frame-level advert localisation

With the increase in multimedia videos, the applications of videos and images to leverage targeted advertisements are becoming significantly diverse in reaching specific audiences. Targeted advertisements are achieved by detecting and replacing an existing advertisement within an image frame with a new advert. In this work, we benchmarked our proposed model with other billboard video datasets to ensure that the proposed model is not specific to the dataset initially used. We evaluated our method by comparing it to other semantic segmentation algorithms using a publicly available dataset of outdoor scenes annotated with a binary billboard map. The results suggest that AdSegNet consistently shows the highest Average IoUf across all videos, ranging from 0.864 to 0.913, indicating superior segmentation performance. Our findings demonstrate that by benchmarking our proposed model with a new dataset, we gain insights into its generalization ability and confirm its performance across diverse datasets. This underscores its reliability and broad applicability beyond the specific dataset on which it was initially trained.

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Publication Details

Journal
IET conference proceedings.
Published
2024-10-01
DOI
https://doi.org/10.1049/icp.2024.3304
Primary Topic
Material Properties and Processing
Type
article
Field-Weighted Citation Impact
0.00

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article

Frame-level advert localisation

Soumyabrata Dev, Mimi Zhang, Sukriti Dhang
IET conference proceedings.
Material Properties and Processing
article

Frame-level advert localisation

Soumyabrata Dev, Mimi Zhang, Sukriti Dhang
article en

Abstract

With the increase in multimedia videos, the applications of videos and images to leverage targeted advertisements are becoming significantly diverse in reaching specific audiences. Targeted advertisements are achieved by detecting and replacing an existing advertisement within an image frame with a new advert. In this work, we benchmarked our proposed model with other billboard video datasets to ensure that the proposed model is not specific to the dataset initially used. We evaluated our method by comparing it to other semantic segmentation algorithms using a publicly available dataset of outdoor scenes annotated with a binary billboard map. The results suggest that AdSegNet consistently shows the highest Average IoUf across all videos, ranging from 0.864 to 0.913, indicating superior segmentation performance. Our findings demonstrate that by benchmarking our proposed model with a new dataset, we gain insights into its generalization ability and confirm its performance across diverse datasets. This underscores its reliability and broad applicability beyond the specific dataset on which it was initially trained.

IET conference proceedings.Vol. 2024(10)
University College Dublin (IE), Science Foundation Ireland (IE), Trinity College Dublin (IE)
Science Foundation Ireland, University College Dublin
Openalex Percentile: Top 75%
Material Properties and Processing
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