Вафли «Артек» в русскоязычных текстах культуры

In this article, the function of the brand name “Artek waffles” in Russian-language texts such as poetry, prose, and songs will be presented. For many years, the product name has been associated with the “Artek myth,” the sea and childhood, which has found confirmation in artistic texts. It is worth considering what meanings does the brand name encode today?

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Publication Details

Journal
Poznańskie Studia Slawistyczne
Published
2024-12-11
DOI
https://doi.org/10.14746/pss.2024.26.1
Primary Topic
Language, Communication, and Linguistic Studies
Type
article
Field-Weighted Citation Impact
0.00
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article

Вафли «Артек» в русскоязычных текстах культуры

Ирина Ермашова
Poznańskie Studia Slawistyczne
Language, Communication, and Linguistic Studies
article

Вафли «Артек» в русскоязычных текстах культуры

Ирина Ермашова
article en

Abstract

In this article, the function of the brand name “Artek waffles” in Russian-language texts such as poetry, prose, and songs will be presented. For many years, the product name has been associated with the “Artek myth,” the sea and childhood, which has found confirmation in artistic texts. It is worth considering what meanings does the brand name encode today?

Poznańskie Studia Slawistyczne(26)
Adam Mickiewicz University in Poznań (PL)
Life below water
Openalex Percentile: Top 69%
Language, Communication, and Linguistic Studies
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