HR Analytics in Human Resource Department: Role, Opportunities and Challenges Faced by Employees of Private Banks

In the modern era, overseeing employees within a company has evolved beyond traditional methods. With business expansion and technological advancements, managing employees and monitoring their performance can now be done online using human resource (HR) analytics tools. The utilisation of HR analytics leads to enhanced employee performance and improved business efficiency, including more effective recruitment, talent management, employee performance and decreased employee turnover. The assessment of different functions and the insights into employee performance provided by HR analytics are crucial for improving decision-making and giving the organisation a competitive advantage. This research seeks to investigate how HR analytics tools are used and highlight the benefits they provide to employees. Organisations can leverage existing data to address issues such as performance, employee turnover and employee attitudes using analytics tools. The motivation behind this research is the shortage of human resources in many organisations. Despite the challenges faced by human resources, the technological landscape has given rise to numerous analytical tools that are being adopted by large companies. The findings of the study underscore the pivotal role played by HR analytics in shaping office behaviour and the work environment.