Leveraging Cultural Knowledge of Atractosteus tropicus to Empower Rural Communities and Develop Sustainable Microenterprises in Southeastern Mexico

Objective: This research aimed to empower rural communities in Southeastern Mexico by using cultural knowledge of Atractosteus tropicus to support the creation of microenterprises based on its sustainable use, promoting socio-economic development. Theoretical Framework: The study draws on participatory action research (PAR) and sustainable development principles, aligning community-based resource management with Sustainable Development Goals (SDGs). Method: A participatory action research approach was applied, integrating needs assessment and community involvement at all stages. Training programs were tailored to local needs, focusing on tropical gar biology, ecology, and traditional gastronomy, alongside tools for marketing, entrepreneurship, and microenterprise management. Results and Discussion: The project fostered innovative food products with sustainable packaging and promoted women’s active leadership in microenterprise initiatives. Sustainable fishing practices were strengthened, directly contributing to SDGs such as poverty reduction, zero hunger, decent work, reduced inequalities, responsible consumption, life below water, and partnerships. Community feedback reflected a positive response to training and new economic opportunities. Research Implications: This research underscores the value of culturally relevant, community-centered approaches in sustainable development, demonstrating potential for broader applications in rural regions with unique resources. Originality/Value: This study highlights an integrative model where traditional ecological knowledge and local resources meet entrepreneurship and sustainability, setting a replicable framework for community empowerment and biodiversity conservation.