Identifying attributes of effective cigar warnings: a choice-based conjoint experiment in an online survey of US adults who smoke cigars
Our findings indicate that health effects are the most important attributes when designing cigar warning statements, but other attributes, like causal terminology, also influence perceived warning effectiveness. Based on our findings, 'DANGER: Tobacco causes heart disease and blood clots' is an example of a highly effective warning statement for cigars.
Authors
- Keith Chrzan (ORCID: https://orcid.org/0000-0002-6035-0171)
- Adam O. Goldstein (ORCID: https://orcid.org/0000-0002-0664-235X)
- Kristen L Jarman (ORCID: https://orcid.org/0000-0002-6707-3058)
- Christine E. Kistler (ORCID: https://orcid.org/0000-0003-0566-5741)
- Paschal Sheeran (ORCID: https://orcid.org/0000-0001-7449-4590)
- Jennifer Cornacchione Ross (ORCID: https://orcid.org/0000-0001-5173-3130)
- James Francis Thrasher (ORCID: https://orcid.org/0000-0001-6418-4863)
- Leah M. Ranney (ORCID: https://orcid.org/0000-0001-9766-4767)
- S.D. Kowitt
Institutions
- Boston University (US)
- University of North Carolina at Chapel Hill (US)
- University of South Carolina (US)
- University of Pittsburgh (US)
Publication Details
- Journal
- BMJ Open
- Published
- 2024-12-01
- DOI
- https://doi.org/10.1136/bmjopen-2024-088525
- Citations
- 2
- Primary Topic
- Behavioral Health and Interventions
- Type
- article
- Field-Weighted Citation Impact
- 0.82
Funders
- National Institutes of Health
- National Cancer Institute
- Center for Tobacco Products