How can a global icon become a local icon? A qualitative case study of the Taipei Performing Arts Centre

Purpose This study aims to redirect attention from the symbolic significance of global iconic architecture towards exploring its impact and significance within their situated urban context; seeking to unpack whether and how a “situated multiplicity” of residents collectively shape these structures into local icons through their embodied performance and active engagement, creating an “urban meaning” rather than symbolic meaning. Design/methodology/approach We conducted an inductive empirical analysis of the Taipei Performing Arts Centre (TPAC), using a mixed-method iterative approach including 160 surveys, observational mapping, and 53 interviews with citizens and experts in the TPAC neighbourhood. Findings The spectacular image of a global icon can sometimes alienate citizens because of its design, and thus affect their embodied performance. However, we found divergent interpretations of iconicity, including residents who see economic, cultural and social benefits, and contributions to the internationalisation of local urban landscapes. Future aspirations for engagement with the TPAC are centred on the public plaza, highlighting the importance of prioritising public spaces in the design and operation of iconic buildings to foster community engagement and social interactions. Practical implications The study’s findings have implications for policy makers, planners and architects seeking to embed global iconic buildings into neighbourhood planning initiatives. Originality/value Minimal scholarly attention has been paid to citizens’ perspectives of iconic buildings. By addressing this gap, we contribute to a holistic perspective of how active and embodied practices shape the urban context and give it meaning. Furthermore, this study suggests practical ways in which such buildings can serve various populations.