Using Three Hats to Achieve Maximum Impact In-house

Service designers can use their competencies and skills to create positive change within an organisation in many ways. In this article I share experiences from three roles within denkwerk in which I was able to integrate service design thinking into an organisational culture, navigating between operational, tactical and strategic levels.

Authors

Publication Details

Journal
Touchpoint
Published
2024-12-06
DOI
https://doi.org/10.30819/touchpoint.15-3.11
Primary Topic
Transportation Safety and Impact Analysis
Type
article
Field-Weighted Citation Impact
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article

Using Three Hats to Achieve Maximum Impact In-house

Cristine Lanzoni
Touchpoint
Transportation Safety and Impact Analysis
article

Using Three Hats to Achieve Maximum Impact In-house

Cristine Lanzoni
article en

Abstract

Service designers can use their competencies and skills to create positive change within an organisation in many ways. In this article I share experiences from three roles within denkwerk in which I was able to integrate service design thinking into an organisational culture, navigating between operational, tactical and strategic levels.

TouchpointVol. 15(3)
Openalex Percentile: Top 75%
Transportation Safety and Impact Analysis
DOISourceOpenAlex
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Using Three Hats to Achieve Maximum Impact In-house — Cristine Lanzoni · Touchpoint (2024) | TGRS Research Map | TGRS