Comparing the commercialisation margins among traders of the marketing channel of cassava flour in Yaoundé, Cameroon

In Yaoundé (Cameroon), one deplores a lack of transparency of information between trader categories along the marketing channel of cassava flour. This paper investigated that issue by evaluating the marketing margins among trader categories of cassava flour in the Yaoundé urban markets. The results indicated that the yearly average net margins of different trader categories of cassava flour were different in pairs with wholesalers earning the most (435,022 FCFA), followed in order by semi-wholesalers (333,709 FCFA) and retailers (90,566 FCFA). The Lorenz curve coupled with Gini coefficient and Atkinson index indicated evidence of an asymmetry of information by stratum of income for each trader category which was very high among retailers and low among wholesalers and semi-wholesalers. In order to achieve fairness, the cassava flour traders should organise themselves into groups/cooperatives and should be accompanied by government to promote partnership between trader groups and cooperatives and to improve their negotiation skills and marketing information systems.

Authors

Publication Details

Journal
International Journal of Biological and Chemical Sciences
Published
2024-12-03
DOI
https://doi.org/10.4314/ijbcs.v18i4.29
Citations
1
Primary Topic
Microfinance and Financial Inclusion
Type
article
Field-Weighted Citation Impact
1.13
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article

Comparing the commercialisation margins among traders of the marketing channel of cassava flour in Yaoundé, Cameroon

Achille Jean Jaza Folefack, George Achu Muluh, Joseph Armel Ako’o Abondo
1 citations
International Journal of Biological and Chemical Sciences
Microfinance and Financial Inclusion
1.13
article

Comparing the commercialisation margins among traders of the marketing channel of cassava flour in Yaoundé, Cameroon

Achille Jean Jaza Folefack, George Achu Muluh, Joseph Armel Ako’o Abondo
article en
1 citations

Abstract

In Yaoundé (Cameroon), one deplores a lack of transparency of information between trader categories along the marketing channel of cassava flour. This paper investigated that issue by evaluating the marketing margins among trader categories of cassava flour in the Yaoundé urban markets. The results indicated that the yearly average net margins of different trader categories of cassava flour were different in pairs with wholesalers earning the most (435,022 FCFA), followed in order by semi-wholesalers (333,709 FCFA) and retailers (90,566 FCFA). The Lorenz curve coupled with Gini coefficient and Atkinson index indicated evidence of an asymmetry of information by stratum of income for each trader category which was very high among retailers and low among wholesalers and semi-wholesalers. In order to achieve fairness, the cassava flour traders should organise themselves into groups/cooperatives and should be accompanied by government to promote partnership between trader groups and cooperatives and to improve their negotiation skills and marketing information systems.

International Journal of Biological and Chemical SciencesVol. 18(4)
Partnerships for the goals
Openalex Percentile: Top 11%
Microfinance and Financial Inclusion
1.13
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