EXPLORATION OF BUSINESS ENGLISH TRANSLATION PEDAGOGY FROM THE PERSPECTIVE OF TRANSLATIONAL AESTHETICS

Each language possesses its unique structural rules. In translation practice, semantics, logic, and aesthetics are interdependent. The key to achieving readability in translated texts lies in conforming to the expression patterns of the target language, ensuring the translated text's superiority. English syntax operates on an asymmetrical hierarchical structure, differentiating "main" and "subordinate" elements, with long sentences formed through embedding and recursion. In contrast, Chinese constructs sentences, paragraphs, and texts based on a parallel "dui-speech format". As a monosyllabic language, Chinese characters can transition between simplicity and complexity, creating balanced rhythms conducive to antithetical pairs. The elasticity of Chinese characters engenders the language's inherent musicality. Following the rhythmic features of transforming single characters into compound forms, corresponding prosodic translation strategies emerge, including disyllabification, reduplication, rhetorical repetition, antithetical structures, quadrisyllabic expressions, tonal alternation, alliteration, assonance, and paratactic sentences. This paper examines Business English Translation (2018), edited by Yuan Chunming and Jiang Li, through Wang Li's framework of the "three beauties" in Chinese: symmetry, rhythm, and circularity. Distinct linguistic systems reflect diverse worldviews. The analysis validates Shen Xiaolong's assertion that the Chinese worldview centers on the dynamic flow of "Qi". KEYWORDS: Business English Translation, Antithetical Structure, Repetition, Quadrisyllabic Expressions, Cultural Identity

Authors

Publication Details

Journal
EPRA International Journal of Environmental Economics Commerce and Educational Management
Published
2024-12-04
DOI
https://doi.org/10.36713/epra19329
Primary Topic
Translation Studies and Practices
Type
article
Field-Weighted Citation Impact
0.00
Controls
|||
ALL TIME
JAN
FEB
MAR
APR
MAY
JUN
JUL
AUG
SEP
OCT
article

EXPLORATION OF BUSINESS ENGLISH TRANSLATION PEDAGOGY FROM THE PERSPECTIVE OF TRANSLATIONAL AESTHETICS

Guan Jing-ying
EPRA International Journal of Environmental Economics Commerce and Educational Management
Translation Studies and Practices
article

EXPLORATION OF BUSINESS ENGLISH TRANSLATION PEDAGOGY FROM THE PERSPECTIVE OF TRANSLATIONAL AESTHETICS

Guan Jing-ying
article en

Abstract

Each language possesses its unique structural rules. In translation practice, semantics, logic, and aesthetics are interdependent. The key to achieving readability in translated texts lies in conforming to the expression patterns of the target language, ensuring the translated text's superiority. English syntax operates on an asymmetrical hierarchical structure, differentiating "main" and "subordinate" elements, with long sentences formed through embedding and recursion. In contrast, Chinese constructs sentences, paragraphs, and texts based on a parallel "dui-speech format". As a monosyllabic language, Chinese characters can transition between simplicity and complexity, creating balanced rhythms conducive to antithetical pairs. The elasticity of Chinese characters engenders the language's inherent musicality. Following the rhythmic features of transforming single characters into compound forms, corresponding prosodic translation strategies emerge, including disyllabification, reduplication, rhetorical repetition, antithetical structures, quadrisyllabic expressions, tonal alternation, alliteration, assonance, and paratactic sentences. This paper examines Business English Translation (2018), edited by Yuan Chunming and Jiang Li, through Wang Li's framework of the "three beauties" in Chinese: symmetry, rhythm, and circularity. Distinct linguistic systems reflect diverse worldviews. The analysis validates Shen Xiaolong's assertion that the Chinese worldview centers on the dynamic flow of "Qi". KEYWORDS: Business English Translation, Antithetical Structure, Repetition, Quadrisyllabic Expressions, Cultural Identity

EPRA International Journal of Environmental Economics Commerce and Educational Management
Quality Education
Openalex Percentile: Top 63%
Translation Studies and Practices
AI Navigator

Ask Laika to Summarize, Analyze, and Connect papers live on the map.

Summarize Papers & Methodologies

Extract key findings, datasets, and comparative methods across publications.

Benchmark Rankings & Visual Analytics

Rank top research institutions, authors, funders, topics, and journals by Field-Weighted Citation Impact (FWCI) and paper volume with instant charts.

Connect Distant Disciplines

Bridge topological clusters on the map to find hidden collaborative intersections.