Relationship between mobile application model and teachers' behaviour intention: evidence from emerging economy

The current study applies the Gao model of a mobile application with its modified version among newly appointed teachers in Khyber Pakhtunkhwa Pakistan, through an induction program management system.For this purpose, data were collected from national testing services-based appointed teachers in District Bannu through stratified random sampling.Results were analysed through structural model assessment via AMOS.Findings revealed that context has a significant relationship with perceived usefulness and ease of use factors.In the current study, two additional features -perceived enjoyment and perceived innovativeness -have a significant relation with intention, proving that it has important attributes that were never explored.Both (perceived enjoyment and perceived innovativeness) possess significant