Analysis of the object-subject area of scientific publications on the formation of financially literate behavior of the population

The article is devoted to the analysis of the object-subject area of scientific publications on the formation of financially literate behavior of the population, in particular the scientific development and relevance of the topic. A content analysis of 84 935 titles and annotations of scientific publications for 2017–2023 by keywords was carried out. As a result, the most popular categories of the object-subject area were identified, which were of greater interest in the scientific community. The topics of financial literacy, culture and financial behavior are widely covered in scientific papers, but the topic related to the tools for the formation of financial literate behavior is significantly less studied. A deeper dive into this topic can help identify the tools and ways to improve financial literacy that are most suitable for a particular category of the population. Based on this, it will be possible to develop an effective strategy aimed at solving specific problems using the most effective methods.