Pemberdayaan Kewirausahaan Kelompok Wanita Tani (KWT) dalam Pengembangan Inovasi Produk Makanan (Desa Cipedes, Kecamatan Ciniru, Kabupaten Kuningan)

This study aims to implement a women farmer empowerment program in Cipedes Village through the innovation of traditional sagon food processing to enhance entrepreneurial skills. The methods used in this study include training, mentoring, and evaluation of women's farmer groups (KWT) in producing and marketing sagon more innovatively. The results show that innovations in sagon processing, including taste, shape, and packaging, have successfully increased market interest in this product. Furthermore, providing training and guidance on using digital technology for marketing has improved the entrepreneurial knowledge and skills of KWT members. This program has not only contributed to increasing household income but also strengthened the role of women farmers in local economic development. Therefore, empowering women farmers through the innovation of traditional food processing like sagon has great potential to be further developed as a model for economic empowerment in rural areas.

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Publication Details

Journal
Jurnal Pengabdian Nasional (JPN) Indonesia
Published
2024-11-29
DOI
https://doi.org/10.35870/jpni.v6i1.1088
Citations
1
Primary Topic
SMEs Development and Digital Marketing
Type
article
Field-Weighted Citation Impact
1.71
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article

Pemberdayaan Kewirausahaan Kelompok Wanita Tani (KWT) dalam Pengembangan Inovasi Produk Makanan (Desa Cipedes, Kecamatan Ciniru, Kabupaten Kuningan)

Iyan Setiawan, Irsa Luviantika, Dandi, Siska Aulia H
1 citations
Jurnal Pengabdian Nasional (JPN) Indonesia
SMEs Development and Digital Marketing
1.71
article

Pemberdayaan Kewirausahaan Kelompok Wanita Tani (KWT) dalam Pengembangan Inovasi Produk Makanan (Desa Cipedes, Kecamatan Ciniru, Kabupaten Kuningan)

Iyan Setiawan, Irsa Luviantika, Dandi, Siska Aulia H
article en
1 citations

Abstract

This study aims to implement a women farmer empowerment program in Cipedes Village through the innovation of traditional sagon food processing to enhance entrepreneurial skills. The methods used in this study include training, mentoring, and evaluation of women's farmer groups (KWT) in producing and marketing sagon more innovatively. The results show that innovations in sagon processing, including taste, shape, and packaging, have successfully increased market interest in this product. Furthermore, providing training and guidance on using digital technology for marketing has improved the entrepreneurial knowledge and skills of KWT members. This program has not only contributed to increasing household income but also strengthened the role of women farmers in local economic development. Therefore, empowering women farmers through the innovation of traditional food processing like sagon has great potential to be further developed as a model for economic empowerment in rural areas.

Jurnal Pengabdian Nasional (JPN) IndonesiaVol. 6(1)
Universitas Kuningan (ID)
Openalex Percentile: Top 12%
SMEs Development and Digital Marketing
1.71
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Pemberdayaan Kewirausahaan Kelompok Wanita Tani (KWT) dalam Pengembangan Inovasi Produk Makanan (Desa Cipedes, Kecamatan Ciniru, Kabupaten Kuningan) — Iyan Setiawan, Irsa Luviantika, et al. · Jurnal Pengabdian Nasional (JPN) Indonesia (2024) | TGRS Research Map | TGRS