BIBLIOMETRIC ANALYSIS OF GREEN ENTREPRENEURSHIP

The implementation of environmentally friendly activities and sustainable business models can contribute to reducing environmental pollution in the world. Green entrepreneurs can contribute to the realization of such activities. The aim of this study is to analyze the scientific development of the concept of green entrepreneurship. In order to achieve this objective, the bibliometric analysis method was applied. To increase the consistency of the study, the articles in Web of Science were considered as the unit of analysis. As a result of the searches, 100 journals, 552 authors, 195 articles, and 626 keywords were reached, and these articles were analyzed through the package in the R program. VOSviewer program was used to visualize the relationships of keywords. The first article on green entrepreneurship was published in 2007. The concept of green entrepreneurship has focused on sustainability, innovation, and management. It was concluded that the concept of green entrepreneurship is in the growth stage, the number of articles on this concept has increased rapidly over the years, the journal with the highest number of publications on the subject is Sustainability, and the country with the highest number of publications is China, and articles are mostly qualitative studies.