CORPORATE SOCIAL RESPONSIBILITY IMPACT ON ORGANIZATIONAL ATTRACTIVENESS- AN INVESTIGATIVE STUDY

After the covid-19 there is a huge change in the human perspective towards society. People are drifting towards environmentally cautiousness. People started understanding all these pandemics are the result of pollution and global warming. Accordingly, people started supporting environmentally friendly products. Employees are not exception for this phenomenon, employees also preferring the organizations which are more concern about the environment. At the same time there is a leaping demand for healthcare professionals and India witnessed a flood of migration in healthcare sector due to rise in demand for skilled professionals across the globe. In this context current research examined the corporate social responsibility impact on organizational attractiveness in employee perspective. KEYWORDS: Corporate Social Responsibility, Organizational Attractiveness, Global Warming, Employee Migration.