From Tradition to the Future: Exploring Artistic Presentation in Contemporary Interactive Exhibitions

Abstract: With the rise of digital technology and new media, art exhibitions have shifted from static displays to interactive experiences that enhance audience participation and immersion. Interactive exhibitions break the formality and distance of traditional displays, bringing art closer to everyday life. This paper explores the emergence of interactive exhibitions in contemporary art, focusing on how exhibition design and participation mechanisms improve audience engagement. Through field research on Cao Fei: Tidal Flux, this article examines how elements like chairs and sound transform viewers from passive observers to active participants. These designs bridge the gap between art and audience found in traditional exhibitions, integrating art into daily life and promoting art education. By comparing the conventional "white cube" model, such as Andy Warhol exhibitionswith interactive exhibitions, this paper highlights how traditional models often limit audience interaction. In contrast, interactive designs like long benches and open soundscapes in Tidal Flux create an accessible and natural dialogue among visitors.