The colonisation of the colour pink: variation and change in Māori’s colour lexicon

Abstract All languages exhibit basic colour terms that manifest how distinct linguistic systems categorise colour. Māori, the language of the indigenous people of New Zealand, demonstrates an instructive case where drastic innovations in colour terminology took place in response to environmental and cultural influences. We demonstrate how and when Māori accrued new colour terms to replace existing ones in its immediate ancestor, Proto-Eastern-Polynesian, and eventually coined new colour terms through borrowing from native words for nature to match the English colour categories that did not previously exist in Māori – except for the colour pink. While contemporary Māori is at the same stage as English (Stage VII) in Berlin and Kay’s colour term hierarchy, the evidence is that Māori was at Stage IV pre-colonisation, possessing only five native colour categories. The evolution of Māori’s colour categories thus illuminates how colonisation may impact the basic vocabulary of a language, both in the Māori settling a new land in the 13th century and in their subsequent language contact with English colonisers in the 19th century.