Practice Prize Report: The 2024 Gary Lilien ISMS Practice Prize Competition

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Publication Details

Journal
Marketing Science
Published
2024-11-26
DOI
https://doi.org/10.1287/mksc.2024.1172
Primary Topic
Consumer Market Behavior and Pricing
Type
article
Field-Weighted Citation Impact
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article

Practice Prize Report: The 2024 Gary Lilien ISMS Practice Prize Competition

Lan Luo
Marketing Science
Consumer Market Behavior and Pricing
article

Practice Prize Report: The 2024 Gary Lilien ISMS Practice Prize Competition

Lan Luo
article en

Abstract

No abstract available for this paper.
Marketing ScienceVol. 44(2)
University of Southern California (US)
Openalex Percentile: Top 69%
Consumer Market Behavior and Pricing
DOISourceOpenAlex
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Practice Prize Report: The 2024 Gary Lilien ISMS Practice Prize Competition — Lan Luo · Marketing Science (2024) | TGRS Research Map | TGRS