Perception of Parents Regarding Specialized Pediatric Dentistry

This study analyzed parents’ perceptions of pediatric dentistry and pediatric dental specialists, identified factors influencing their choice of dental practice for children, and compared perceptions between those with and without pediatric dentistry experience. A nationwide online survey (February 15 - 19, 2024) was conducted among 500 parents of children aged 15 years or younger: 170 from Seoul/Gyeonggi/ Incheon, 100 each from Chungcheong, Gyeongsang, Jeolla, and 30 from Gangwon. Data covered demographics, factors influencing dentist selection for children, awareness of pediatric dentists, and insights on whether parents had visited a pediatric dentist. 75.6% had visited a pediatric dental clinic, and 49.6% recognized pediatric dental specialists. Among visitors, 59.5% were aware of pediatric dental specialists, compared to 18.9% of non-visitors. Furthermore, 90.7% of parents aware of pediatric dental specialists had visited a clinic, versus 60.7% of those unaware. The highest visit rates were among parents with three children, especially aged 7 - 9. Awareness of pediatric dental specialists was highest among parents in their 20s, living in Gangwon, Seoul, Gyeonggi, and Incheon regions, with professional occupations and household monthly incomes of 7.5 - 8.5 million won. Parents with experience visiting pediatric dental clinics prioritized dentists’ expertise; those without experience prioritized short waiting times. Prior experience with pediatric dental clinics significantly increased the intention to revisit and reduced hesitation. Improving parents’ perceptions of pediatric dentists enhances decision-making and accessibility for children’s specialized dental care. Professional associations must raise awareness of pediatric dentistry. Pediatric dentists should prioritize expertise and advance their specializations in pediatric orthodontics.