EVALUATION OF THE FERTILIZER DISTRIBUTION PROGRAM IN INCREASING FARMERS’ PRODUCTIVITY

This study aims to assess the government's efforts in distributing subsidized nitrogen, phosphorus, and potassium fertilizers as part of a 2020 evaluation program to enhance agricultural productivity in Sambas Regency, West Kalimantan Province. A qualitative research method was employed, with data gathered through in-depth interviews, observation, documentation, and literature review. The evaluation revealed that while the fertilizer distribution program has been fairly effective, there are still areas for improvement. Key factors contributing to the program’s success include collaboration among various stakeholders and positive public response, both of which are crucial for any government initiative. Public support, in particular, can significantly enhance program outcomes. However, challenges remain, such as the mismatch between fertilizer quotas and demand, delayed deliveries, and slow data collection. Additionally, ongoing efforts to raise awareness at the district level are needed. Government assistance programs like this must be implemented fairly and equitably to ensure success across the region.