De-normalizing sugar-sweetened beverage consumption: effects of tax measures on social norms and attitudes in the California Bay Area
Among lower-income populations, social norms and attitudes towards the healthfulness of SSBs meaningfully declined over time, with smaller tax-related effects. SSB taxes as well as the local media attention they generate appear to affect people's perceptions of SSBs. Pairing SSB taxes with messaging campaigns may be more effective in de-normalizing SSB consumption.
Authors
- Jennifer Falbe (ORCID: https://orcid.org/0000-0002-8405-4326)
- Laura A. Schmidt (ORCID: https://orcid.org/0000-0003-4346-7260)
- Emily Altman (ORCID: https://orcid.org/0000-0002-1417-5245)
- Dean Schillinger (ORCID: https://orcid.org/0000-0002-7221-7327)
- Kristine A. Madsen (ORCID: https://orcid.org/0000-0002-1880-5363)
- Sofia Berto Villas‐Boas (ORCID: https://orcid.org/0000-0001-8443-4364)
Institutions
- Lee University (US)
- University of California, San Francisco (US)
- University of California, Davis (US)
- University of California, Berkeley (US)
Publication Details
- Journal
- BMC Public Health
- Published
- 2024-11-25
- DOI
- https://doi.org/10.1186/s12889-024-20781-6
- Citations
- 2
- Primary Topic
- Obesity, Physical Activity, Diet
- Type
- article
- Field-Weighted Citation Impact
- 1.09
Funders
- National Institutes of Health
- Centers for Disease Control and Prevention