Implementasi Corporate Social Responsibility (CSR) melalui Program Pemberdayaan Usaha Mikro Kecil Menengah (UMKM) berbasis Komunitas (Studi pada PT Pertamina Patra Niaga Fuel Terminal Rewulu)

Corporate Social Responsibility (CSR) is a form of company responsibility for the quality of life of the community and the environment for its business operations. Corporate Social Responsibility (CSR) can be carried out in various ways, one of them is business assistance to Micro, Small and Medium Enterprises in the communities around the company. This research aims to determine the implementation of Corporate Social Responsibility (CSR) of PT Pertamina Patra Niaga Fuel Terminal Rewulu through empowering Micro, Small and Medium Enterprises. This research uses qualitative methods and descriptive analysis. The results show that PT Pertamina Patra Niaga Fuel Terminal Rewulu fosters Micro, Small and Medium Enterprises belonging to 3 communities with several stages, namely 1) Focus Group Discussion; 2) Implementation of the Mentoring Program; 3) Monitoring and Evaluation; and 4) Participation in Exhibitions.

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Publication Details

Journal
Prosiding Seminar Nasional Forum Manajemen Indonesia - e-ISSN 3026-4499
Published
2024-11-23
DOI
https://doi.org/10.47747/snfmi.v2i1.2379
Primary Topic
SMEs Development and Digital Marketing
Type
article
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article

Implementasi Corporate Social Responsibility (CSR) melalui Program Pemberdayaan Usaha Mikro Kecil Menengah (UMKM) berbasis Komunitas (Studi pada PT Pertamina Patra Niaga Fuel Terminal Rewulu)

Khoirina Noor Anindya, Fernando Aryo Bimo
Prosiding Seminar Nasional Forum Manajemen Indonesia - e-ISSN 3026-4499
SMEs Development and Digital Marketing
article

Implementasi Corporate Social Responsibility (CSR) melalui Program Pemberdayaan Usaha Mikro Kecil Menengah (UMKM) berbasis Komunitas (Studi pada PT Pertamina Patra Niaga Fuel Terminal Rewulu)

Khoirina Noor Anindya, Fernando Aryo Bimo
article en

Abstract

Corporate Social Responsibility (CSR) is a form of company responsibility for the quality of life of the community and the environment for its business operations. Corporate Social Responsibility (CSR) can be carried out in various ways, one of them is business assistance to Micro, Small and Medium Enterprises in the communities around the company. This research aims to determine the implementation of Corporate Social Responsibility (CSR) of PT Pertamina Patra Niaga Fuel Terminal Rewulu through empowering Micro, Small and Medium Enterprises. This research uses qualitative methods and descriptive analysis. The results show that PT Pertamina Patra Niaga Fuel Terminal Rewulu fosters Micro, Small and Medium Enterprises belonging to 3 communities with several stages, namely 1) Focus Group Discussion; 2) Implementation of the Mentoring Program; 3) Monitoring and Evaluation; and 4) Participation in Exhibitions.

Prosiding Seminar Nasional Forum Manajemen Indonesia - e-ISSN 3026-4499Vol. 2
Islamic University of Indonesia (ID)
Openalex Percentile: Top 60%
SMEs Development and Digital Marketing
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Implementasi Corporate Social Responsibility (CSR) melalui Program Pemberdayaan Usaha Mikro Kecil Menengah (UMKM) berbasis Komunitas (Studi pada PT Pertamina Patra Niaga Fuel Terminal Rewulu) — Khoirina Noor Anindya, Fernando Aryo Bimo · Prosiding Seminar Nasional Forum Manajemen Indonesia - e-ISSN 3026-4499 (2024) | TGRS Research Map | TGRS