GESTÃO DA QUALIDADE NO AMBIENTE ORGANIZACIONAL: CONCEITOS, BENEFÍCIOS E FERRAMENTAS EFICAZES

This article aims to discuss the main concepts of quality management terms. Highlights the main indicators of strategic characteristics to achieve quality in companies. The methodology adopted is bibliographical research, whose main objective is to clearly and directly explain the philosophy of each technique, facilitating its understanding. The quality management approach in the current context makes it easier for organizations to understand the concept, helping companies make decisions when focusing on quality as a competitive advantage. This study seeks to collaborate and highlight the relevance of Quality Management as a crucial competitive factor, providing an appropriate method to evaluate and improve the performance of companies and maintain the quality of their services.