Measuring social movement engagement: A co-creational approach to public engagement and social capital

The research sets out the measurement of three levels of social movement engagement (i.e., informational, relational, and societal engagement) and tests a social movement engagement model. At the operational level, the research extends Johnston and Taylor’s (2018) three tiers of engagement. The model suggests that social movement organizations facilitate opportunities to increase members’ relational engagement because it enhances societal engagement and the production of social capital bonding. • The research measures three levels of social movement engagement (i.e., informational, relational, and societal). • This research proposes and tests a social movement engagement model. • The model indicates the importance of the mid-tier relational engagement for social movement engagement.