The Role of AI in Company's Image Management

PURPOSE: The purpose of this article is to explore the impact of artificial intelligence (AI) on
\ncompany image management. The research investigates how AI-driven innovations
\ncontribute to improving a company’s reputation, perception by stakeholders, and overall
\ncompetitiveness in the market. It aims to identify the specific AI functions that have the most
\nsignificant influence on enhancing corporate image and long-term growth.

Authors

Publication Details

Journal
EUROPEAN RESEARCH STUDIES JOURNAL
Published
2024-11-01
DOI
https://doi.org/10.35808/ersj/3566
Primary Topic
Radiomics and Machine Learning in Medical Imaging
Type
article
Field-Weighted Citation Impact
0.00
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article

The Role of AI in Company's Image Management

Radoslaw Luft, Adam Weinert, Katarzyna Kalinowska
EUROPEAN RESEARCH STUDIES JOURNAL
Radiomics and Machine Learning in Medical Imaging
article

The Role of AI in Company's Image Management

Radoslaw Luft, Adam Weinert, Katarzyna Kalinowska
article en

Abstract

PURPOSE: The purpose of this article is to explore the impact of artificial intelligence (AI) on
\ncompany image management. The research investigates how AI-driven innovations
\ncontribute to improving a company’s reputation, perception by stakeholders, and overall
\ncompetitiveness in the market. It aims to identify the specific AI functions that have the most
\nsignificant influence on enhancing corporate image and long-term growth.

EUROPEAN RESEARCH STUDIES JOURNALVol. XXVII(Issue 4)
Openalex Percentile: Top 66%
Radiomics and Machine Learning in Medical Imaging
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The Role of AI in Company's Image Management — Radoslaw Luft, Adam Weinert, et al. · EUROPEAN RESEARCH STUDIES JOURNAL (2024) | TGRS Research Map | TGRS