PERCEPTIONS AND VIABILITY OF ISLAMIC WEALTH MANAGEMENT AMONG STAFF AT THE ISLAMIC UNIVERSITY IN UGANDA, KAMPALA CAMPUS, KIBULI KAMPALA (IUIU-KC)

This study investigates the role of attitudes, behavioral beliefs, and normative beliefs in shaping the intention to adopt Islamic Wealth Management (IWM) among staff at the Islamic University in Uganda, Kampala Campus (IUIU-KC). Given the varied perceptions surrounding IWM understanding these influencing factors is crucial for its viability among stakeholders. By employing a qualitative exploratory approach, data were collected through interviews with purposively selected academicians from the Faculty of Management Studies. Thematic analysis revealed that positive attitudes, supportive behavioral beliefs, and favorable normative beliefs significantly encourage IWM adoption. The findings imply that fostering these positive perceptions can enhance IWM integration within educational and financial institutions. By understanding these key drivers, policymakers, educators, and financial institutions can develop targeted strategies to promote IWM adoption. This approach not only aids stakeholder engagement and curriculum refinement in Higher Education Institutions (HEIs) but also supports informed policy-making, advancing the broader acceptance and integration of IWM in Uganda and similar contexts. Further still IWM may be an option toward achieving the 17 UN Sustainable Development Goals if implemented.