Defamiliarizing Concussions: Sports Fandom, Injury, and Potential Attitudinal Shifts

In this article, we examine whether modes of representation that disrupt and defamiliarize the naturalized understandings fans share about the legitimacy and necessity of spectacular violence and sacrifice in sport can have the potential to reframe fan attitudes and investments. We explore the social cognitive and attitudinal shift towards traumatic brain injury (TBI) and injury more broadly in American football of first year students with a stated investment in the spectacle of high-performance sports after viewing Josh Begley’s 2018 short film Concussion Protocol. By comparing the responses of students at the beginning of the semester to their responses immediately after viewing the film, this project reveals how placing fans of sport in a face-to-face relationship with athletic laborers can challenge preexisting assumptions about normalized violence in sport, ultimately effectuating a potentially new and more humane attitude to athletic spectatorship.