Exploring Sustainability in Cloud Computing Adoption among SMEs in Nepal: A Conceptual Model

A route to greater cost-effectiveness competitive advantage and operational efficiency is being increasingly taken by Nepal’s SMEs through cloud computing. However, the question of how long-lasting cloud computing adoption is complex and influenced by several factors that extend beyond its initial installation. This study looks into the variables that affect Nepalese small and medium-sized enterprises (SMEs) ability to use cloud computing sustainably. This research attempts to identify key determinants of sustainable cloud computing adoption by analyzing a variety of factors including trust, security & privacy, sharing & collaboration, ease of use, and cost reduction. The research contextualizes its findings using the Technology Organization Environment (TOE) framework and the Diffusion of Innovations (DOI) theory. Based on firm size moderating these relationships the results show significant correlations between the identified factors and cloud computing sustainability. The results offer valuable perspectives for policymakers and business executives seeking to augment the adoption of cloud computing in Nepal.