Factors Contributing to the Sustainability of Social Enterprise

HRMARS - Social enterprise lately had been seen as the platform for economic growth and income enhancer to the community. Throughout the world government, universities, industry, and non-governmental organizations had significantly supported the development of social enterprise. The concept of social enterprise is also known as “social innovation” which address to the way of social need with more innovative way. Hence, this paper presents factors that contribute to the sustainability of the social enterprise. The personal interview had been conducted among those who are involved in social enterprise in order to generate the contributing factors. The identified contributing factors are leadership capability, rare product and services, ethics and commitment, capacity building, fundraising capability, policy and infrastructure and marketing.