Behavioral Cybersecurity: Dynamic Persuasive Strategies to Enhance Password Security

This paper introduces dynamic, persuasive strategies within the realm of behavioral cybersecurity to combat the persistent issue of password vulnerabilities. Utilizing the principles of the Fogg Behavioral Model, we delve into the psychological underpinnings that influence user behavior in digital security practices. Our study offers a novel approach by integrating behavioral science into cybersecurity, specifically in password creation, and presents both theoretical insights and practical implementations. The originality of this study lies in its unique application of the Fogg Behavioral Model to enhance password strength through tailored interventions. Theoretical implications include expanding the application of persuasive technology in cybersecurity, while managerial implications suggest actionable strategies for organizations to improve password practices among users. By providing empirical insights and practical implementations, we demonstrate how tailored persuasive tactics can significantly alleviate the risks of weak passwords, thereby contributing to a more secure cyber environment.