Examining the emergence of new journalistic forms and innovation in the Indian newspaper industry

This exploratory research uses in-depth interviews with journalists and editors of print news media outlets to explore how new forms of journalism support and augment the news production process. The paper employs labor theory as a theoretical framework to examine how the use of technology and financial influence has transformed the role of reporters and the tasks that they perform. The study findings reveal that the print media industry has leveraged the digital media space and is trying to understand its intricacies and possibilities post-COVID-19 pandemic. Media professionals are acquiring digital skills beyond text in audio and video formats for financial viability. This shift to digital content has led to adopting diverse journalistic forms and given momentum to producing quality news.