Sustainability in Project Management: Factors That Play a Pivotal Role in Influencing Adoption of Sustainability Practices in IT Projects.

In today's competitive business landscape, sustainability has become a crucial element of strategic and competitive advantage, particularly in the management of IT projects. As organizations increasingly acknowledge the importance of sustainable development, it is essential to understand the factors that drive the incorporation of sustainability into project management practices. This research paper aims to explore the key factors influencing the adoption of sustainability practices in information technology (IT) project management. It seeks to provide insights into the drivers of integrating sustainability into project management. The study investigates the various factors that influence sustainability in IT project management and examines the barriers to its adoption. It employs a combination of literature review, and data analysis to identify the primary drivers and obstacles. The findings reveal key factors influencing sustainability practices in IT project management, including organizational culture, stakeholder pressure, regulatory requirements, and long-term cost efficiency. The barriers identified include lack of awareness, resistance to change, and limited resources.