Reverse symbolic action and quiescence: a critical exploration of anti-abortion rhetoric and movement activation

Abstract Following the Dobbs v. Jackson Women’s Health Organization Supreme Court decision, the pro-choice movement had a clear spike in motivation and action. The Republican Party hosted a celebratory news conference following the decision, but rather than activating their own base they witnessed an unintentional activation of their opposing base. This article proposes a theory of reverse symbolic action which explores the possibility that extreme anti-abortion rhetoric caused the pro-life movement to fall into dormancy while causing the pro-choice movement to activate. Drawing on social judgment theory and politics as symbolic action, reverse symbolic action has three dimensions: policy action producing quiescence, rhetorical overreach, and unintentional activation of the oppositional base. A case study applies this new theoretical lens to the House Republican news conference held immediately after the announcement of Dobbs. Public responses are explored through analysis of Twitter activity following the conference and the 2022 midterm election results.

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Publication Details

Journal
Communication Theory
Published
2024-11-12
DOI
https://doi.org/10.1093/ct/qtae022
Primary Topic
Rhetoric and Communication Studies
Type
article
Field-Weighted Citation Impact
0.00
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article

Reverse symbolic action and quiescence: a critical exploration of anti-abortion rhetoric and movement activation

Mackenzie O Marquess
Communication Theory
Rhetoric and Communication Studies
article

Reverse symbolic action and quiescence: a critical exploration of anti-abortion rhetoric and movement activation

Mackenzie O Marquess
article en

Abstract

Abstract Following the Dobbs v. Jackson Women’s Health Organization Supreme Court decision, the pro-choice movement had a clear spike in motivation and action. The Republican Party hosted a celebratory news conference following the decision, but rather than activating their own base they witnessed an unintentional activation of their opposing base. This article proposes a theory of reverse symbolic action which explores the possibility that extreme anti-abortion rhetoric caused the pro-life movement to fall into dormancy while causing the pro-choice movement to activate. Drawing on social judgment theory and politics as symbolic action, reverse symbolic action has three dimensions: policy action producing quiescence, rhetorical overreach, and unintentional activation of the oppositional base. A case study applies this new theoretical lens to the House Republican news conference held immediately after the announcement of Dobbs. Public responses are explored through analysis of Twitter activity following the conference and the 2022 midterm election results.

Communication TheoryVol. 35(2)
University of Kansas (US)
Gender equality
Openalex Percentile: Top 67%
Rhetoric and Communication Studies
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