AI for Decision Support: Balancing Accuracy, Transparency, and Trust Across Sectors

This study seeks to understand the key success factors that underpin efficiency, transparency, and user trust in automated decision support systems (DSS) that leverage AI technologies across industries. The aim of this study is to facilitate more accurate decision-making with such AI-based DSS, as well as build trust through the need for visibility and explainability by increasing user acceptance. This study primarily examines the nature of AI-based DSS adoption and the challenges of maintaining system transparency and improving accuracy. The results provide practical guidance for professionals and decision-makers to develop AI-driven decision support systems that are not only effective but also trusted by users. The results are also important to gain insight into how artificial intelligence fits into and combines with decision-making, which can be derived from research when thinking about embedding systems in ethical standards.