Predictive Model to Evaluate University Students' Perception and Attitude Towards Artificial Intelligence

Artificial Intelligence is emerging as a transformative tool impacting various industries, including education As Artificial Intelligence continues to develop and gain prominence in classrooms, understanding how students perceive this integration and how it affects their educational experience becomes crucial. The aim of this research was to develop a model to predict the perception of students at Bolívar State University regarding the use and potentialities of Artificial Intelligence in the educational field. The methodology employed a factorial analysis, which represents the relationships among a set of variables. From this, a logistic regression was performed, generating an equation to identify predictors that allowed understanding student behavior based on specific characteristics such as attitude, perception, and satisfaction. As a technique for information gathering, a questionnaire composed of 25 items on a Likert scale was used, statistically validated with a Cronbach's alpha value of 0.925. The results of the model show that all covariates, except "Insecurity and fear of using artificial intelligence tools", are significant (p < 0.001). This suggests that the remaining variables are related to the dependent variable "Positive Perception of the Usefulness of Artificial Intelligence in Learning". It is concluded that students have limited knowledge about Artificial Intelligence, and this may cause them to have unrealistic expectations. Training can help students learn about AI and how to use it effectively and ethically. Received: 9 May 2024 / Accepted: 12 September 2024 / Published: 05 November 2024