SWOT-AHP Analysis of BIM Technology Utilization in the Japanese Construction Industry

Due to its advantages, Building Information Modeling (BIM) technology has been widely accepted and developed globally. BIM is transforming traditional construction methods and enabling the resolution of issues such as labor shortages, overwork, and rising costs, which the Japanese construction industry faces. In Japan, there is an active push to promote the application of BIM technology; however, its widespread adoption is encountering numerous challenges and barriers. Although BIM technology has been applied and developed globally, there is still a lack of systematic analysis on the specific challenges and strategies of its implementation in the Japanese construction industry. This study reviews the literature on the application of BIM worldwide and surveys stakeholders in the Japanese construction industry, examining strengths, weaknesses, opportunities, and threats. By integrating Analytic Hierarchy Process (AHP) and SWOT analysis, this research prioritizes these factors, assesses their impact on the diffusion of BIM technology, and provides in-depth analysis and insights for the promotion and development of BIM technology in Japan.