Social Media Behavior Guidelines for Healthcare Professionals: An American Society of Pain and Neuroscience NEURON Project

Purpose: The American Society of Pain and Neuroscience (ASPN) identified a significant gap in resources and guidelines that aim to educate healthcare providers for best practices when engaging on social media. As part of the broader initiatives on Spine and Nerve practice, the executive board of ASPN has decided it would be beneficial to include comprehensive guidance for healthcare providers when engaging on social media. Methods: A panel of experts was chosen based on expertise, publications, diversity, and their social media presence. Along with expert guidance, the committee conducted an extensive analysis of peer-reviewed literature in communication and medical journals to determine best practices for healthcare practitioners on social media. Results: Social media messages significantly impact patients’ and colleagues’ perceptions and actions regarding medical issues. As such, providers and their teams must be aware of legal and ethical considerations in healthcare while maintaining a consistent, educational, and digestible persona online. Conclusion: The advancement of communication and medical technologies and systems necessitates continued education and resources to adapt to our rapidly changing media and medical landscape. Keywords: digital communication, social networking sites, healthcare providers, best practices, physician communication, social media, medical marketing, spine

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Institutions

Publication Details

Journal
Journal of Pain Research
Published
2024-11-01
DOI
https://doi.org/10.2147/jpr.s488590
Citations
6
Primary Topic
Social Media in Health Education
Type
article
Field-Weighted Citation Impact
3.17
Controls
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article

Social Media Behavior Guidelines for Healthcare Professionals: An American Society of Pain and Neuroscience NEURON Project

Michael E Schatman, Dawood Sayed, Kiran Patel, Betsy Grunch et al.
6 citations
Journal of Pain Research
Social Media in Health Education
3.17
article

Social Media Behavior Guidelines for Healthcare Professionals: An American Society of Pain and Neuroscience NEURON Project

Michael E Schatman, Dawood Sayed, Kiran Patel, Betsy Grunch, Benjamin Gill, Ashley Comer, Chad D. Lavender, Ashley Bailey-Classen, Lyric Mandell, Jordan Tate, Amiram Goldblum, Robin Mata, Anthony Giuffrida, Timothy R. Deer, Douglas P. Beall, Warren Grace, Patrick Buchanan, Vinicius Tieppo Francio, David W. Lee, Mehul J. Desai, Natalie Strand, Raj G Patel, Ankur Patel, Ryan Budwany, Andrew Dudas, Morteza Rabii, Gurtej Singh, Rosa Garcia, Marco Lawandy, Christy Saia-Owenby, Chris Andriano
article en
6 citations

Abstract

Purpose: The American Society of Pain and Neuroscience (ASPN) identified a significant gap in resources and guidelines that aim to educate healthcare providers for best practices when engaging on social media. As part of the broader initiatives on Spine and Nerve practice, the executive board of ASPN has decided it would be beneficial to include comprehensive guidance for healthcare providers when engaging on social media. Methods: A panel of experts was chosen based on expertise, publications, diversity, and their social media presence. Along with expert guidance, the committee conducted an extensive analysis of peer-reviewed literature in communication and medical journals to determine best practices for healthcare practitioners on social media. Results: Social media messages significantly impact patients’ and colleagues’ perceptions and actions regarding medical issues. As such, providers and their teams must be aware of legal and ethical considerations in healthcare while maintaining a consistent, educational, and digestible persona online. Conclusion: The advancement of communication and medical technologies and systems necessitates continued education and resources to adapt to our rapidly changing media and medical landscape. Keywords: digital communication, social networking sites, healthcare providers, best practices, physician communication, social media, medical marketing, spine

Journal of Pain ResearchVol. Volume 17
Northwell Health (US), Montefiore Medical Center (US), Charleston Area Medical Center (US), University of Miami (US), University of Kansas (US), The University of Kansas Health System (US), WinnMed (US), Larkin Community Hospital (US), Pain Management Institute (US), Southwestern Medical Center (US), Larkin University (US), Clinical Research Atlanta (US), NeuroSpine Institute (US), Medical Advanced Pain Specialists (US), Cox & Company (United States) (US), Cantor Spine Institute (US), Oklahoma Heart Hospital (US), Precision Spine (United States) (US), Mayo Clinic in Arizona (US), Mayo Clinic Hospital (US), University of Kansas Medical Center (US), Pain Care Labs (United States) (US), Mayo Clinic in Florida (US), The Spine & Nerve Centers of the Virginias (US), Gainesville Obstetrics & Gynecology (US), Neurological Surgery (US), International Spine, Pain & Performance (US), Pain and Rehabilitation Medicine (US), Southwestern Medical Center (US), New York University (US), University of Missouri (US), The University of Texas Southwestern Medical Center (US), Marshall University (US)
Quality Education
Openalex Percentile: Top 7%
Social Media in Health Education
3.17
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