Transformations in the Audiovisual Consumption of Young Argentinians (2013-2023)

This paper examines the transformations in the audiovisual consumption practices of Argentinian youth, based on data from the National System of Cultural Consumption (2013-2023) and own qualitative research. The study identifies changes in the consumption of television, radio, and digital platforms, highlighting the persistence of traditional media and their capacity to adapt to new dynamics. Finally, it proposes discussions aimed at overcoming technological determinism and age essentialism by rethinking the causes behind these changes in youth media consumption in Argentina.