Pengarauh Persepsi Manfaat Dan Persepsi Kemudahan Terhadap Minat Menggunakan E-Wallet Pada Mahasiswa Di Kota Mataram
This study aims to determine the effect of perceived usefulness and perceived ease of use on interest in using e-wallets for students in Mataram City. The type of research used in this research is associative with a quantitative approach. The population in this study were students who used e-wallets in Mataram City. The sample in this study was determined using purposive sampling technique with the Lemeshow formula, resulting in 106 respondents. This study uses primary data obtained through distributing questionnaires to 106 respondents. The results of this study indicate that perceived usefulness have a positive effect on interest in using e-wallets for students in Mataram City and perceived ease of use has no effect on interest in using e-wallets for students in Mataram City.
Authors
- Ainia Fatiha Susilo Putri
- Nina Karina Karim
Institutions
- University of Mataram (ID)
Publication Details
- Journal
- Jurnal Riset Mahasiswa Akuntansi
- Published
- 2024-09-30
- DOI
- https://doi.org/10.29303/risma.v4i3.1254
- Citations
- 1
- Primary Topic
- Consumer Behavior and Marketing Influence
- Type
- article
- Field-Weighted Citation Impact
- 0.44