Emerging Trends in E-Commerce in Bangalore Urban District: Opportunities and Challenges for Local Businesses

The rapid growth of e-commerce in India has cemented Bangalore Urban District as a vital area for digital commerce, fueled by its advanced technological infrastructure and consumer base. This study investigates emerging trends such as mobile commerce, omnichannel retail, and social commerce, and examines their impact on local businesses. Through analyzing secondary data and industry insights, this paper identifies factors driving these trends, including high smartphone penetration, an expanding digital economy, and the unique tech ecosystem in Bangalore. The findings underscore the opportunities and challenges for businesses in Bangalore to navigate this competitive sector effectively, providing recommendations on leveraging digital innovations to foster growth.

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Publication Details

Journal
International Journal of Innovative Science and Research Technology (IJISRT)
Published
2024-11-04
DOI
https://doi.org/10.38124/ijisrt/ijisrt24nov026
Primary Topic
ICT Impact and Policies
Type
article
Field-Weighted Citation Impact
0.00
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article

Emerging Trends in E-Commerce in Bangalore Urban District: Opportunities and Challenges for Local Businesses

A. Narasima Venkatesh
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International Journal of Innovative Science and Research Technology (IJISRT)
ICT Impact and Policies
article

Emerging Trends in E-Commerce in Bangalore Urban District: Opportunities and Challenges for Local Businesses

A. Narasima Venkatesh
article en

Abstract

The rapid growth of e-commerce in India has cemented Bangalore Urban District as a vital area for digital commerce, fueled by its advanced technological infrastructure and consumer base. This study investigates emerging trends such as mobile commerce, omnichannel retail, and social commerce, and examines their impact on local businesses. Through analyzing secondary data and industry insights, this paper identifies factors driving these trends, including high smartphone penetration, an expanding digital economy, and the unique tech ecosystem in Bangalore. The findings underscore the opportunities and challenges for businesses in Bangalore to navigate this competitive sector effectively, providing recommendations on leveraging digital innovations to foster growth.

International Journal of Innovative Science and Research Technology (IJISRT)
Industry, innovation and infrastructure
Openalex Percentile: Top 70%
ICT Impact and Policies
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