Machine Learning-Based Demand and Pricing Optimization for a Resilient Automotive Supply Chain

In the supply chain management of the automotive industry, this paper investigates the use of demand forecasting, supply optimization, and price optimization. Optimizing the supply chain is essential for satisfying changing customer needs, cutting expenses, and increasing revenue. This study aims to improve the accuracy of demand prediction, optimize supplier relationships, and simplify pricing strategies through the use of ML-driven models. To solve the difficulties faced by automakers in a volatile market, the suggested framework combines historical data analysis, market trends, and inventory management strategies. The results help the automotive industry's supply chain systems become more flexible and resilient.