AI and Digital Leadership: Perspectives of Leaders in the Taiwan Restaurant Industry
One of the most dynamic industries in the world is the restaurant business, continuously evolving to meet changing consumer preferences and market demands. However, recent technological (AI) advancements have introduced new paradigms in how restaurants operate. Technology has become integral to the restaurant experience. Furthermore, this study will bridge the gap between AI and leadership style in the restaurant industry. This study adopts the qualitative method. Moreover, this study involves the perspective of leadership and digital leadership within AI and the impact of AI implementation by adopting focus group interviews with 17 top leaders in the restaurant to identify emerging innovations of this study. This study contributes researcher to a better understanding of AI innovation. This innovation is valuable for leadership and affects customer satisfaction in the restaurant industry. Moreover, this study offers helpful implications for researchers and stakeholders in the restaurant industry to understand digital leadership styles.
Authors
- Pahrudin Pahrudin (ORCID: https://orcid.org/0000-0002-2380-0268)
- Idrus Jamalulel
- Anfitri Sihombing (ORCID: https://orcid.org/0009-0002-3914-2164)
Institutions
- Chaoyang University of Technology (TW)
Publication Details
- Published
- 2024-10-09
- DOI
- https://doi.org/10.1109/ic3ina64086.2024.10732790
- Citations
- 3
- Primary Topic
- Educational Leadership and Innovation
- Type
- article
- Field-Weighted Citation Impact
- 6.29