Application of Gan Embroidery (Yuzhang Embroidery) in Neo-Chinese-style Woolen Clothing with the Inheritance of Intangible Cultural Heritage

Abstract This paper investigates the emergence of Neo-Chinese-style clothing and the integration of Gan Embroidery techniques in the design of Neo-Chinese-style woolen clothing in the context of intangible cultural heritage. Neo-Chinese-style clothing represents a contemporary evolution of traditional Chinese attire, amalgamating elements of Chinese traditional dress culture and making a notable presence in the modern fashion industry. This study initiates by presenting the current status of Neo-Chinese-style clothing, encompassing its styles, patterns, techniques, and its influence on the international fashion stage. Subsequently, this research places a significant emphasis on the embroidery craftsmanship within the design of Neo-Chinese-style woolen clothing, emphasizing the importance of embroidery in conferring distinctive three-dimensionality and cultural aesthetics to the clothing. Through the synthesis and analysis of design cases from both domestic and international brands, this study illustrates the application of Gan Embroidery in Neo-Chinese-style clothing design. Finally, this research summarizes the primary contributions of the study, including an enhanced comprehension of the development of Neo-Chinese-style clothing and the burgeoning role of embroidery craftsmanship in the international fashion industry. Additionally, this research explores potential future research directions to deepen our understanding of Neo-Chinese-style clothing and traditional craftsmanship.