Not just a Barbie in hijab: participant perspectives on culturally tailoring a virtual health assistant for Bangladeshi immigrants in the US promoting colorectal cancer screening

Participants were open to using a VHA to learn about CRC, either instead of or along with talking to a clinician about it. However, recommendations to improve animated features of the VHA included more detailed and Bangladeshi population-specific information and provided choices to select preferred languages and appearance of the VHA. Future studies should empirically test the required levels of tailoring to effectively increase CRC screening among Bangladeshi immigrants.

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Publication Details

Journal
mHealth
Published
2024-10-01
DOI
https://doi.org/10.21037/mhealth-24-31
Primary Topic
Migration, Health and Trauma
Type
article
Field-Weighted Citation Impact
0.00
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article

Not just a Barbie in hijab: participant perspectives on culturally tailoring a virtual health assistant for Bangladeshi immigrants in the US promoting colorectal cancer screening

Benjamin Lok, Carma L. Bylund, Jordan M. Alpert, Kazi Priyanka Silmi et al.
mHealth
Migration, Health and Trauma
article

Not just a Barbie in hijab: participant perspectives on culturally tailoring a virtual health assistant for Bangladeshi immigrants in the US promoting colorectal cancer screening

Benjamin Lok, Carma L. Bylund, Jordan M. Alpert, Kazi Priyanka Silmi, Carla L. Fisher, Janice L. Krieger, Aantaki Raisa
article en

Abstract

Participants were open to using a VHA to learn about CRC, either instead of or along with talking to a clinician about it. However, recommendations to improve animated features of the VHA included more detailed and Bangladeshi population-specific information and provided choices to select preferred languages and appearance of the VHA. Future studies should empirically test the required levels of tailoring to effectively increase CRC screening among Bangladeshi immigrants.

mHealthVol. 10
Washington University in St. Louis (US), University of Florida (US), Mayo Clinic in Florida (US), The Ohio State University (US)
Gender equality
Openalex Percentile: Top 73%
Migration, Health and Trauma
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Not just a Barbie in hijab: participant perspectives on culturally tailoring a virtual health assistant for Bangladeshi immigrants in the US promoting colorectal cancer screening — Benjamin Lok, Carma L. Bylund, et al. · mHealth (2024) | TGRS Research Map | TGRS